February 3-4, 1967 at the
Avalon Ballroom featuring Country Joe and the Fish, Sparrow and Kaleidoscope
“When Chet Helms went to England for a while, he left Philip Hammond in charge, who was working as the art director when Chet was gone. Philip was into astrology, so he would figure out the astrological chart for the date of the dance, then he would give it a title. I found this very interesting as there are a lot of astrological signs. In this poster I am using a letter face based on one called ‘smoke’. I liked how it was thick at the bottom and thin at the top. I did all these letters by hand and modified smoke to my liking. You can actually find this font on the web now, named 'Victor Moscoso'. In addition, every edge in this poster is a vibrating edge.”
The image above is copyright Family Dog 1967 - copyright Rhino Entertainment 2008; used under license and protected by US and International Copyright Law
No images may be used in any form without expressed written permission from Victor Moscoso
